Connect with Your Customers:
Making the Shift to More Targeted Web Experiences
Find out how Cummins—a global power leader that designs, manufactures, distributes, and services engines and related technologies—made this shift to the Web by engaging their customers more effectively with targeted online experiences…and with minimal IT involvement. Register now and learn how Cummins was able to: - Decrease IT support costs with a robust and consistent content management platform
- Reduce downtime by re-architecting their Web platform to support growth
- Empower marketing to own and drive the most effective Web presences
- Foster site “stickiness” through targeted content and interactive online experiences
Featured Speakers: - Kristina Frazier-Henry, Director of IT Marketing and Customer Engineering, Cummins
- Eben Miller, Product Marketing Director, Interwoven
REGISTER now
Duration: 60 minutes
For additional information, please contact Joanne Ho at joanne.ho@interwoven.com
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